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Tuesday, October 9, 2007

Reliance Life launches "Express Life" a service for instant cover

CHANDIGARH: Reliance Life Insurance today launched ‘Express Life’ – as the name suggests a new service to offer instant life insurance cover upto Rs. 10 lakh, within a processing period of three days.

This would do away with the hassles of long waiting period, follow-ups and medical checkups. It is customer friendly service wherein on submission of the duly filled application form, mandatory documents and the requisite premium cheque, customers are assured commencement of life insurance cover in three working days. The letter and the policy kit are handed to the customer over the counter.

Customers between the age group of 18 to 45 years and fulfilling the qualification criteria, would be eligible for the insurance plan.

The company also issued its first policy under the “Express Life” initiative to its first customer in Chandigarh today.

Speaking on the launch of Express Life, P. Nandagopal, CEO, Reliance Life said, “This unique process will redefine the way insurance is bought and sold in India. Express Life is a testimony of our constant endeavor to delight our customers with innovative and need based solutions promptly”.

The Express Life service is available under the Reliance Life Insurance Automatic Investment Plan, Money Guarantee Plan, Market Return Plan and Golden Years Plan.

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